In line with the Flair Hotel coooperation’s new brand appearance their trade show booth was to be rebranded for the ITB 2013 aswell. This was all about staying true to and transporting the brand’s new design and image to the (business) visitors in an emotional and eye-catching way.
No problem! WHH created first a concept and then, in close coordination with the clien, the booth itself with printed walls, displays, dividers and banners.